Carol, The Care Marketplace

Carol, The Care Marketplace, is a place to shop for medical care. It’s not a health insurance company, it’s an online shopping site where consumers in the Twin Cities can compare health care for quality and cost. Carol came to Kenyon with just the name. We developed the logo and brand look for the online company and all marketing materials.

Carol, The Care Marketplace asked for a brand guidelines book to help ensure that every word Carol writes, every photo Carol shows communicates and reinforces a powerful and distinctive brand image and promise.

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